A Guide to Understanding the App Development Process


A Guide to Understanding the App Development Process

With billions of people using smartphones across the world; the use of mobile apps has increased over the years. According to current statistics, 1.96 million apps are available in the Apple App Store and 2.87 million apps are available in the Google Play Store.

So, with the use of these apps, revenue is expected to reach $935 billion by the end of 2023. To develop a new mobile app, you need to understand the ‘basic’ steps of the mobile application development process.

Successful mobile app development is a ten-step process. Thousands of apps are launched in the Play Store every day, and each of them is different. In this article, we would take a closer look at each step. Would you like to deepen your knowledge of the complete cycle of mobile application development? We have covered the whole process of developing a mobile app in this article.

However, before we dive deeper into the process, let us discuss mobile application development and its platforms.

What is Mobile Application Development?

Mobile app development is a process that creates software and runs on every mobile device. Once these apps are launched, the user can install the app from the app stores. There is a whole range of things involved in building a mobile app like design, features, platforms, etc. Before developing an application, you need to determine the technology and platform you want to use. Mobile app developers typically create one of the following types of apps:

  • Native app
  • Hybrid app
  • Web apps

Let us learn about mobile app development platforms and how a mobile app development process works.

Mobile application development platform

The two most popular platforms are Android and iOS. Programming languages ​​used to develop an iOS application include Swift and Objective-C. Similarly, an updated version of Linux for Android applications runs on an application framework, Java.Are you planning to develop an application to grow your business? This blog explains step by step how to develop an application. There is a standard process for creating a mobile app that includes concept, strategy, design, development, testing, deployment, and post-development support.

Developing an application requires constant upgrading according to your business needs. To better understand the detailed development process of the app, follow this article till the end.

Conceptualize the idea

As predictable as it may sound, every successful app starts with a concept or idea. It takes a lot of research to identify the market that will help solve half of your problems. If you are stuck somewhere, ask yourself a few questions like:

  • What is the purpose of the app?
  • How will this help users?
  • What problems can a user encounter while using the application?
  • Why will users continue to use your app?

Once you have gotten all the answers to the questions above, jump straight in to strategize the app for a clear vision. Learn about the latest market trends to understand what kind of issues users might be facing. It can help you fine-tune your strategies and create the best mobile app that will benefit users.

Analyze and strategize

So do you know why you need an app? Now that you have researched the market and your target audience, it’s time to strategize on what key features you can provide to users. Analysis and planning can only take place when you have captured the detailed requirements.

Prepare a product plan to understand the resources you need and the cost. If the cost exceeds your budget, define your MVP for the initial launch and then develop the final app development process. MVP is nothing but the minimum viable product; validated learning that comes from your customers, whether or not they buy your product. You can produce the actual product, which is managed manually, to observe the actual behavior of customers using the product or service you provide.

If you have your application developed by the mobile application development agency, you can have an NDA signed between the two parties to guarantee the security of your idea and the product developed.

The real work will begin after the signing of the NDA.

UI/UX design

“The first impression is the last impression.”

The next step is to design the mobile application. Creating an application that gives the user a good impression can generate good income. This is where UI and UX come into play. Designers often start by sketching out a wireframe.

What is Wireframe?

 A conceptual layout referenced a low-fidelity mockup to get a visual of the application’s functional requirements. A top-notch mobile app service is divided into several parts. As mobile app development has a process, even a UI/UX design has various processes and is divided into several parts.

The UI/UX is the main reason for the app’s success. Next comes the style guide. It defines the design strategy of the application and its implementation in the initial phase will improve the productivity of the application. Style guide essentials include colors, fonts, design patterns, graphics, buttons, and more.

Development process

It is the most integral part of the whole mobile app development process. Coding is the process that includes the frontend and backend of development, where the developer empowers the user interface functions.

However, a mobile application relies on three main components, Backend technologies, APIs, and Frontend Development. The functions used by the users on the frontend are operated on the server-side by the backend developers connecting the two applications known as APIs.

Confused? Let us give a brief description of the same. The main server is responsible for the performance and scalability of the application. Dozens of technologies are used here to create an API where many frameworks can be used. In short, any change made by the app owner trickles down to the user-side app.

The API provides access to third-party applications and bridges the gap between two digital environments.

Design stage

An idea, as good as it is, is not enough to move on to the realization of your work and to make it a success, you must above all devote a brainstorming session at the very beginning of your project, to gather maximum information about the use of your application. This notably involves a study phase of the needs of its future users.

During this step, you must be able to:

  • Write specifications (type of applications to be developed, design, the definition of the target, the functionalities of the app, etc.).
  • Prepare the deployment of the strategy used throughout the mobile development process.
  • Draw up the business plan and financing possibilities.
  • Think of a marketing plan in case of monetization of your application.
  • Set goals to achieve.

Prototyping stage

Once the first base of your application has been determined on the specifications during the design phase, take the time to draw the different screens that will bring your project to life, freehand or using suitable software. These are MockUps or Wireframes. This operation will allow you to have a high-level view of all navigation in your application.

Development stage

If your application is native for Apple, iPhone, iPad, or iPod touch devices, you must:

Prepare the right equipment to be able to succeed in your mobile development, namely a Mac and the iOS SDK.

Write or have written lines of code using Objective-C or Swift languages under Xcode.

On the other hand, if your native application is intended for the Google platform, regardless of the operating system of your machine ( macOS, Windows, or Linux ), the mobile development of an Android application for tablet or smartphone requires:

  • The installation of Android Studio and the associated SDK.
  • Learning the basics of Java or Kotlin.

If you are used to other programming languages like JavaScript or are looking to save time and costs, hybrid apps are a good solution to create cross-OS compatible applications based on the same code. If you lack time or experience; using the services of an independent developer or a specialized agency will be beneficial to you. Depending on the complexity of the functionalities that your application will present and the availability of your internal technical teams, hiring a team of professionals would be a possible solution.

Verification step

If you have finished developing your program, don’t rejoice! There is still no guarantee that it contains no errors, hence the interest of this verification step.

To ensure the proper functioning of your product, Google and Apple provide their developers with tools to simulate the behavior of the application on a smartphone and to correct certain errors.

You can also deploy the program directly on your smartphone and test it in real-time. This test phase is extremely important; you will achieve good results by following usage scenarios and a detailed test book.

Publishing stage

At this stage, you had to test and finalize your mobile application before offering it for sale on the Google Play Store or Apple App Store download platform. A paid developer account must be valid, as well as the information you will provide to the moderation service when submitting your application.


This is an exciting part of the process where you complete the concept you had in mind, with great graphics and well-placed text. To avoid any technical glitches after launch, keep testing the app rigorously.

Hire a QA team that runs multiple functional and non-functional tests to ensure the app is 100% bug-free.

What are functional and non-functional tests?

During the application development process, functional tests are performed first and then non-functional tests to check the speed, scalability, usability, etc. of the app.

Functional testing consists of describing what exactly the application does and non-functional testing to check the performance of the application.

Deployment and support

Deploying the application on the server and then deploying it on the App Store are the two main components of your mobile application. A few apps are developed separately for Android and iOS, and a few have been developed for both platforms.

To get confirmation of an app launch on these platforms, you need to follow specific guidelines, namely Google Guidelines for Deploying Android and iOS Apps. Once these apps are launched in the App Store, they are reviewed for a few days until the guidelines are compliant.

So now that your application is launched, everything is ready to be used by users.


As soon as users install the app and start using it, you can receive reviews and feedback that will help you improve and update new features and technologies. As soon as the application is launched, post-development support begins.


Here comes the end of the mobile app development process work. Mobile app development is an ongoing process that continues after launch as new technology updates become available. If you miss any of the steps in the app development process, your mobile app can go haywire. You may face many questions after looking into the mobile app development process. We hope that sharing the above information about the app development process can help you select the best mobile app development agency. They can walk you through the process and clear all your queries.



Valentine’s Day 2022: Dating Application Trends
 You Need to Know About


Valentine’s Day 2022: Dating Application Trends
You Need to Know About

Dating mobile application trends is not the latest but its hype grows especially around Valentine’s Day. It does not matter whether you are searching for a long-term relationship or just a fling, modern times have modern solutions. All these dating apps sure save us time and makes approaching a stranger less tragic.

Mobile Application Trends around Valentine Day

First, you have to decide your commitment level, make sure you know what kind of app you are aiming for. Below are seven dating apps that could help you create new connections. All these apps are narrowed down to these based on the store ratings and reviews.

1) Tinder

This app needs no introduction as Tinder is one of the hottest and most popular dating apps worldwide. It has the largest number of users who are looking for a fling. This app can connect you with a match within seconds and undoubtedly its algorithm is its unique selling proposition. Other features of this app that attract the crowd are the super-like option and mutual friends. What’s more interesting is that you can manage your search results keeping in mind certain factors such as age or distance. Tinder gets more hits during Valentine’s Day in comparison to other events.

2) Cupid

First thing first, this app lets you use some of its nice features through real money only which might not sound appealing to a lot of people. The main focus of this app is to give you more refined dates based on your interests and passion. But if you want your date to be based on your preferences and not on just looks then this app is what you are looking for.

3) Hinge

This app was founded in 2012 by Justin McLeod; the slogan of Hinge is “the relationship app.” The most attractive and unique you can say the feature of this app is the “Your Turn” feature in the chat section which tells a person that it’s their turn to reply in a conversation. Another mobile application trend that Hinge has is that this app sets you up with friends of your friends on Facebook.

4) Truly Madly

Truly Madly is India’s app co-founded by Sachin Bhatia, Hitesh Dhingra, and Rahul Kumar. This app goes beyond the parameters of age and distance and helps find a match based on interests and more. The app encourages you to play certain games with your match such as Styletastic, Foodie Funda, Hocus Pocus, etc. to help matches know each other in a better manner.

5) Coffee Meets Bagel

Coffee Meets Bagel was launched in 2012; this app sets a limit on the number of people you can interact with regularly. When you open the app’s official site, you come across a very sweet and little introducing video that starts with the phrase, “Stop swiping your life away.”

The app looks into the Facebook profile of an individual and comes up with one match in a single day. But can only contact their matches if they “like” them back! This app is one of the few dating apps which took the innovative way. The app was started to inspire singles to feel good about dating again.

6) Bumble

What makes Bumble different from other dating apps and rivals such as Tinder, Plenty of Fish is that it gives power to women (Actually, it should be this way!). Men using Bumble can swipe through profiles but cannot initiate conversation. Amazing, no more creep alert!

Bumble foundation’s story is even more interesting than the app itself. Bumble is founded by Tinder co-founder Whitney Wolfe who left Tinder in 2012 and also filed a sexual harassment suit against the company which was later settled out of court. But Whitney Wolfe launched her dating app giving power to women in December 2014, and the app has more than 12 million users.

Bumble has a pack of interesting features such as if you by mistake swipe left on someone’s profile, no worries, just by shaking your phone you can go back and re-evaluate! Bumble lets you choose an age and distance range and then you can choose what you are looking for, the app gives you the option to choose between men, women, men, and women, or a BFF. This app can come in handy if you want to spend your Valentine day with a great catch.

7) Grindr

Grindr is the world’s largest social networking app for the LGBTQ community. Dating is already so hard for even straight people, imagine how harsh can it be for the LGBTQ community; they have their struggle going on. Fortunately, there is an app for people who share the same interests. Grindr comes in both free and subscription-based versions calling it “Grindr EXTRA.”


“The rules of dating” have gone through some drastic changes in some past years. Now, no more wants to know the real you and fall in love it’s all “swipe” culture which is gaining popularity sadly. But in the rush of this world, someone is hoping to meet his or her soul mate through such dating apps, and for people like them, we bring you a list of some cool & trendy dating apps which you should try if you are looking for someone special. But do not indulge yourself too deep make sure the other person is on the same emotional level as you.



Why mobile applications are beneficial for your business


Why mobile applications are beneficial for your business

Over the last few years, mobile applications have become immensely popular in boosting the sales of many companies. It has become a convenient way of bridging the gap between customers and service providers. From e-commerce to bank payments to food delivery, everything is just a click away. There is no industry which is untouched by the impact of mobile applications. enAct eServices provides you with the Best App development services to build the Mobile app according to your requirement. Looking at such impact almost every business is keen on investing in a fully integrated app that can help in boosting the sales of their business.


However, before making such a huge investment it is imperative to review the requirement of your business as not every business can follow the same model. So, to understand the intricacies of the mobile app world, one must know the several ways in which these apps can benefit the business. Once you are aware of the benefits, you can always shortlist the ones you aspire for your business and can follow one direction to achieve the same.
Benefits of having a mobile application for your business

  • A better way of communication: Having a mobile application ensures direct communication with the masses at once. In the past as well, it has proved to be the most effective tool for interacting with prospective customers. It has been observed, that people spend a lot of time on their mobile phones, thus there is no other better way to spread your message across the people. It becomes easier to pass on the information like a product launch, offers and promotional discounts to the customers. Also, mobile phone applications are a great tool to know the demographics of the people using the app. Having all such information in hand helps in developing better marketing strategies to boost up the sales of your products and services.
  • Brand recognition: There is no doubt about the fact that mobile applications have smoothened the roads to build an everlasting connection between buyers and suppliers. Constant reminders, notifications regarding upcoming events helps in developing brand awareness and recognition amongst masses. It helps in creating constant awareness about the products and services, also once a customer start recognizing a brand he/she is most likely to make most of their purchases through the same. The customer always tends to use the familiar app or any other new competitive app.
  • Customer Loyalty: Having a fully integrated mobile application helps in building a loyal customer base. One disadvantage of e-commerce is that it takes time to build trust, especially when monetary transactions are involved. However, with constant customer support and regular updating via mobile applications, it becomes easier to expect loyalty from customers. Brand awareness and easy to use mobile applications often encourage people to make purchases and use the same app time and again. This process may take time but once you have developed that trust amongst people, they are likely to choose your application over your competitors
  • Website and app go hand in hand: The companies having both website and mobile apps are more likely to have better sales. While the website helps in creating brand awareness, mobile applications help in boosting sales by all means. Apps is a quicker and easier way to navigate about the products and services of any company
  • A great way of engaging customers: Communicating with customers is important to boost the sales, but engaging them is more important to convert a one-time customer into a loyal one. Customers expect instant solutions to their problems, and there is no other medium, then mobile apps that have a minimal lag time in addressing customer queries. When customer queries are heard out on time, it helps in developing the trust and a long-lasting relationship.
  • Brand Visibility: Over the decade, there has been a tremendous shift in the way people look for the products. Gone are the days when people used to go by word of mouth but, now people believe in surfing the virtual stores and decide by themselves. Thus, enhancing brand visibility is the only option to stay in the competition. And when it comes to reaching people with the brand at once, no other way is better than creating a mobile app. People spend most of their time on mobile phones, be it while travelling or waiting in the queue, thus, not developing an app for your brand is the opportunity missed to create your place in the market.
  • To stand out in the crowd: E-commerce is all about standing out in the crowd, to win the competition, it is imperative to come up with something that can leave a lasting impact on the customers. Though apps are gaining a lot of popularity, still there is a large segment which is still not using this medium. Thus, it is the right time to grab the opportunity and make the most out of this platform. By the time, your competitors will enter this area, hopefully, with your content and dedication, you would have managed to build a strong and loyal customer base.
  • Profit maximization: At the end, everything comes down to the business and profits. People from all the corners of the world are keen to shift their base to the virtual world as it is the only way to boost sales and maximize profits. Best of the companies have admitted that almost 50% of their revenue comes from purchases done using mobile applications.


You must have understood the importance of mobile applications by now. Not only, it is beneficial for your business but has also become the need of an hour to survive in this cut-throat competition. It has become the trend and if you are not following the same, then trust us, you are missing out on a lot




Whatsapp, telegram, Signal: which one is more secure?

Whatsapp, telegram, Signal: which one is more secure?

Whatsapp, telegram, Signal: which one is more secure?

Whatsapp has been an integral part of our lives since its inception. It was considered one of the safest and quickest ways of communicating with people all around the world. However, the recent privacy policy update by this Facebook-owned company has received a lot of hate and criticism not only from a common man but from some influential figures as well. There are celebrities who have claimed that they won’t mind switching the app at all.

Looking at such backlash, WhatsApp has postponed the applicability of its policy till May 2021. The management is also trying its best to make people understand that this new policy does not violate their privacy. However, all their efforts are in vain as people have now lost trust in the same and have started looking for alternatives.

The best alternatives

Telegram and Signal, are coming out to be strong contenders to replace WhatsApp, as people feel that these apps are more secure and are encrypted. But the question is are these apps secure enough to dethrone the ruling app like WhatsApp, so here is our in-depth comparison that can help you choose the right messaging app for your use.

Things everyone must know about WhatsApp, Telegram and Signal

Undoubtedly, WhatsApp is the ruling messaging app till now with almost 2 billion active users, whereas telegram and signal have only 400 million and 20million active users respectively. But in recent times, with the kind of flak WhatsApp has drawn telegram and signal both are gaining popularity are doing wonders.

Here are some of the prominent features of all these messaging apps:


Whatsapp is everything that you need in the best messaging app. Thus, switching from the same is going to be a pain for some time. Here are the key features of this undefeated app:

  • There is a unique feature, WhatsApp status wherein you can feature different stories.
  • It allows you to video call, eight people, at the same time.
  • There is no restriction in sharing data. One can send all types of documents and files in no time.
  • One can share up to 16MB of photos and videos, and up to 100 MB of documents without any hassle.
  • The user has an option of sharing live location which acts as a safety feature.
  • The backup of all the messages, files or documents can easily be created on your system’s drive.
  • Be it messages, video calls, audio calls or documents sharing, is end to end encrypted.
  • One common thing between WhatsApp and signal is that they use a similar end to end encryption protocol known as the open whisper system.

Apart from these WhatsApp gathers all the following information about its users:

  • History
  • Device and User ID
  • Contact Number
  • Advertising data
  • Location
  • Phone book contacts
  • Email addresses
  • User content
  • Payment information used for subscriptions
  • Performance data
  • Crash data and much more


The signal is in the race of defeating WhatsApp and take its position. It promises secure messaging, calling and sharing of data. The only problem is that one cannot send the same message to multiple people at the same time. However, it supports group video and audio calling. Here are some of the prominent features of this contending app:

  • It has a unique feature wherein you can self share your thoughts and ideas through notes without creating any group.
  • Signal support self-destructing messages format.
  • Voice call to its servers is allowed, that too without sharing the person’s identity.
  • It uses a back-end user-facing encryption service for more secure and safe messaging.
  • It offers multiple levels of data security.

Information gathered by the Signal about its users:

The best part lies here, that the signal only collects your phone number and nothing else.


The last in the list of contenders intending to dethrone WhatsApp from its position is Telegram, with 400 million active users. The USP of this app is that it supports group-specific features and is perfect for large group discussions and holding online events like polls, quizzes and many such alike activities. Let’s get to know the features of this yet another contending app:

Telegram assures that no amount of information is shared with any third party or even with any government body.

The most prominent feature of the telegram is that the messages get deleted after some point in time. It can both be treated as an advantage and disadvantage of using it as a primary

One can share a file up to 1.5 GB even.

Fully supportive of audio and video calls both on android as well as iOs devices.

It also has a secret chat feature with end-to-end encryption.

Data collected by Telegram:

  • Phone number
  • Contacts
  • User ID

Let’s have a quick look at how these three are different from each other.

User InterfaceThe UI is simple, with self-explanatory tabs like call, chats, status, search and three dots heading into the settings section.There are no different tabs, but everything is displayed on a single screen. The only thing that remains the same as compared to WhatsApp is the icon at the bottom to start a new or a secret chat.The User interface is quite similar to WhatsApp, but like a telegram, most of the icons are placed on a single screen only.
FeaturesWhatsapp has a lot of features like changing wallpapers, different light modes, back up chats to google drive, two-factor authorization and much more. One can also connect WhatsApp to the laptop via web WhatsApp.Out of the three, the telegram is the richest when it comes to features. Users need not worry about taking backup, as it has an automatic cloud-based backup creation. Apart from this, the features like theme creation, multi-device support, custom themes, accent colours make this app the best amongst the lot.The signal has the minimum features out of all. It only has basic features like reading receipts, deleting messages, Themes and chats backup.
Back upBack up can be created on google drive. However iOs users can creat back up on iCloud, thus for those switching from android to iOs or vice-versa, it is almost impossible to retrieve the lost chats.If you are using telegram, you need not worry about the backup. The cloud-based backup system is seamless and poses no difficulty while switching between two platformsIt doesn’t have a smooth backup system. One has to go through a long process of transferring data from device to laptop or computer.
SecurityAfter a lot of hue and cry, WhatsApp has claimed that all the chats are end to end encrypted, and there is no scope of information leak. However, one thing is certain that after the new policy the WhatsApp business accounts will lose privacy. Though the management has claimed that no message or chat is retained and everything is deleted from the server, but still people have a lot of apprehension concerning its security.Being MTProto based, the telegram is far more secure than WhatsApp. It has a two-layered encryption process along with the cloud-based server providing an additional layer of security.The signal is yet another alternative that is much secure than WhatsApp. All the chats and personal information is encrypted and can The signal is yet another alternative that is much secure than WhatsApp. All the chats and personal information is encrypted and can be read-only by the person it is intended for. Also, the PIN system can help you recover all your data and profile on any platform or any device.

The Final Verdict

Now that we know all the prominent features and the data collected by these apps, let’s conclude which out of these three messaging apps are safest to use.

There are no qualms in saying that Whatsapp may have ruled this business for several years but it is surely not the safest app to use. Unlike Signal, both WhatsApp and telegram do not have an end to end encryption in case you take back-up of your chats, files and documents. Telegram only have encryption if you use the secret-chat feature. If you are looking for something secure then there is no better substitute than a Signal. It has all the safety features as it uses the default four-digit password to encrypt all your messages.

The signal may not offer as many features as the other two are offering, but one thing can be assured of that no amount of data or information will ever be leaked from this platform.

No one would have ever gone into such depth if WhatsApp wouldn’t have come up with its new privacy policy. But now all this information has raised many eyebrows and has compelled people to switch to a better and secure substitute.


Business ideas to venture in amid Covid-19


Business ideas to venture in amid Covid-19

This COVID-19 pandemic has been a very testing time for the entire world. People from all walks of life have been struggling in one way or the other. The situation has created a sense of panic and uncertainty amongst people, this engraved feeling of fear is going to stay for a long time even after the things gets calm.
It is getting difficult for people to meet their ends and continue their day to day life as it was before the pandemic. However, the situation is not only critical for service class people but for those as well who are running businesses. Every element of these businesses has been affected adversely, be it the employees, the customers, or the owners. The limited income of people has put a hold on their shopping streak of products and services, and thus everyone has started looking for alternative options.

This pandemic has also hit the people who were looking forward to venturing into something new. It has been difficult for them to find a business idea that can strike a perfect balance between the new norms of social distancing and something that can hit the right chord with customers.
But as the saying goes, that every coin has two sides, similarly, there is one segment that has prospered in between all this chaos, and that is an online business. The Internet has proved to be one of the few saviours for people during this pandemic, be it for entertainment purpose or for procuring essential items like medicines and grocery.
Being online may have been a forced decision, but, no one can deny that it is the future of the world that can transform everything, during these times as well it has proved to be a boon. This circumstantial decision has, in some way, improved the way businesses used to operate. The marketing strategies have changed, making it easy to target a specific target group as per the segment one is catering to.
Following are some facts from the current scenario that will help us to substantiate the growth of online business in the past few months.

  • Online shopping platforms like amazon have claimed to be out of stock in many departments, and huge demand has led to delay in deliveries because of unpreparedness.
  • Since social distancing is a new norm, most of the people have opted for an online solution rather than going to the market and procure essential as well as non-essential items.
  • Sectors that have seen a maximum surge in online shopping capacity have been groceries, health, and electronics.

These observations support the argument that online is the new way forward for businesses to grow. The only requirement is to find a niche to invest that can maintain a perfect balance between problem-solving during this pandemic and, revenue generation.
So, if you are someone who is looking forward to investing in a venture that can help you fulfil your dream of being an entrepreneur, here are some of the online business ideas that are worth investing to overcome the setback you suffered during COVID-19 pandemic:

    1. 1. Medical counselling/ consultation: Since this COVID-19 pandemic has come into our lives, people have started becoming more conscious about their health. They are concerned about any unknown health condition that they might have and are consulting medical professionals to avoid any future contingency.
      Creating an app that can provide an instant medical solution is a great option to start. One can tie up with a panel of doctors and can provide access to the online consultation. It may require less of investment but has a vast scope as for a very long time people will hesitate to head towards the hospital putting their safety at stake. Online medical consultancy is going to be a legacy that we can create for our future generations.
    2. 2. E-Commerce: This super storm of coronavirus has swept away many businesses. It has become impossible for brick and mortar stores to earn their operational costs even. People are reluctant to step out of their houses, this is the reason why aisles of these stores are empty these days.
      One can help these store owners by giving them a platform wherein they can sell their products and services online. It is a golden opportunity for business to expand, those who will evolve with these changing times will survive, and else it will become impossible for everyone to meet their daily needs as well.

    1. 3. Online education: Education is one of the most hit segments in this pandemic. All around the world, schools and universities are closed, keeping in mind the safety of everyone. For the initial few days, it was a vacation period for students, but now due to the uncertainty of this pandemic, it has become a reason for concern. It has led to a shift in the paradigm of teaching from offline to online mode. According to reports, educational apps have seen a 300% rise in downloads. Not only this way of teaching is helping to solve the current problem but it’s going to be the future of the education system. Thus, investing in creating some learning platform for students is a great way to earn money.
    2. 4. Pick and drop services: People these days seldom wants to go out, but it doesn’t mean that the need for delivering or procuring something has vanished. Companies providing such pick and drop services have been a savior for many people during these tough times. This rise in demand for such services has made it one of the most sought-after investments for new and existing businesses. It can be curated through apps and websites, making it a social distancing friendly solution.
    3. 5. Health and fitness: Gyms and fitness centers around the globe have been vastly affected due to the pandemic and all the new norms that are mandatory for people have restricted them to even think about going to these places even when they open up. However, having said that one cannot deny that at this point of time staying healthy is as important as staying safe, and this is the reason why there has been a constant surge in downloads of fitness-related apps. Also, a lot of fitness instructors have started taking online sessions to help people in staying fit. Creating an app where you can provide a platform for people to attend these fitness sessions is a great way to earn money.
    4. 6. Online grocery shopping: Walking into a grocery shop or a supermarket is a scary affair now, and the credit for the same goes to coronavirus. People have a constant fear of getting contaminated while shopping since it has a lot of human interaction. This problem can simply be sorted by providing online grocery delivery options. The demand for groceries is never going to end, and thus providing a solution to their problem can help you reap a lot of benefits. Providing them apps and websites through which they can get all the required stuff delivered at their doorstep is the only thing people are wishing for. If stats are to believed then in the past three month apps like Walmart has seen growth by 160%.

    1. 7. Food delivery: Doorstep delivery services has been and will see a constant surge in demand. A specific section to target in this is area is food delivery. Since lockdown being imposed all around the world, the restaurants have been struggling to continue their services. Food delivery services are a ray of hope for a food business to keep their operations running and serve their customer. Also, irrespective of the current situation the demand for food delivery is not going to go.
    2. 8. Pharmaceutical delivery: Pharmaceutical is one of the key industries at this point. Apart from routine medicines, there has been a tremendous surge in demand for immunity boosters and sanitization products. But at the same time, people are finding it difficult to reach out to pharmacy stores owing to lockdown and quarantine norms. Tying up with the right tech partner at this time, medical stores can solve this problem and can help people to procure all the medical supplies they need. This business is worth investing and is here to stay for a very long time.

    1. 9. Caretaking services: At this time, when the entire world is struggling to survive, there is a certain percentage of people who are fighting little more owing to their medical history. They are finding it difficult to consult doctors or hire caretakers. Providing such people with a platform wherein they can procure such services with ease will be of great help to them. Also, this segment has a humungous scope in terms of revenue and growth.
    2. 10. Mobile medical services: Medical facilities are on a constant economic rise as everyone is more vigilant and concerned about themselves. Medical emergency services like ambulances can be made easy by helping customers book these things in advance in case of a regular checkup. It is one idea that can help to solve the problem of a person who finds it difficult to get access to these services. Websites and apps can help book appointments with a variety of options to choose from according to specific needs.

  • With these changing times, it has become imperative to change and upgrade yourself according to the new way of living.
    This situation might take a little while to come back to normal and, that is why it is perfectly fine to look for alternate income options to lead the life you were living before pandemic hit the world. Also, going online is not an alternative but the future that can be your primary source of income in the years to come.



A revolution that can change the way we do business


A revolution that can change the way we do business

The year 2020 has been full of unexpected events, from lockdown to world economy crashing down, everything that happened was far beyond what we expected this year to be. But as they say that the show must go on, and apple with its latest announcement has proved the same. Recently, Apple held virtual worldwide developers conference 2020, and amongst the various things that they announced, the information about App clips was something worth pondering. Everyone in the tech world is talking about it as Apple is the first company to launch such kind of concept. The main idea behind App clips is to have an app while not having it, confused?
Let us make it simpler for you, with app clips you need not install the full app, but you can use it right away to experience its functionality.

App clips are here to bring revolution.

Apple believes that app clips will bring a revolution not only in the technological world but will also support other businesses to grow. The out of the box techno concept is going to help on-demand industries grow tremendously. Apple is all excited to launch this app clips with iOs 14, however as this concept is first of its kinds, the company is open to improvise to enhance customer experience and feasibility.
Talked so much about App clips, now here we have come up with all set of information that will help our readers to know more about this latest technological advent and its uses to empower various businesses.

All you need to know about App clips

App clips are primarily part of the actual app that one can install for quick access and to experience the specifications. As compared to the full app, it is lightweight and consumes less space on your gadget. Don’t worry about the features as it will give you full functionality without compromising on the usability. It saves you from the extra effort and time of downloading the entire app. It is the perfect solution for the moments when you are in a hurry to order something but don’t have patience and time to wait for the entire app to download.
Being small in size, it can help you to accomplish many of your tasks like ordering food, paying bills, grocery shopping and even renting cars in just a few seconds. The beauty of app clips is that after accessing it, the user will automatically get redirected to the URL from wherein one can download the can fully install the app if and when you wish to do the same.

How does it work

Before moving further, let us have a look at how this new addition in the Apple family works.

  • App clips are like a temporary feature that can help you to serve your purpose when in a hurry. It is the simple way of getting a job done without going through the hassle of downloading, installing and registering the full-fledged app.
  • It is the subpart of an app that performs to enhance user’s experience.
  • It is more like a URL, but it works without being directed to the browser. There is an inbuilt feature of iOS 14 that takes care of the same and redirects you to the app page directly.

We hope that now you have understood that how apple is working hard to make user experience enriched and convenient by making things simpler for you.

How is it beneficial

Now many of you must be wondering how is this going to benefit the users and potential businesses. So here is the quick look at some of its benefits:

  • For one app, there can be multiple app clips with different usage and features. It saves you further from looking into the specific task that you want to do on any particular app.
  • With the help of Apple Pay and Apple ID, it also allows you to pay for various services like rent, food bill, and grocery bills. With such convenient and hassle-free payment options, it surely has a humongous scope for many on-demand businesses to grow.
  • Another plus point of app clip is that it gets automatically deleted if not in use for more than 30 days. This way, it saves you from the hassle of figuring out which apps to delete and which to keep.
  • One can share App clip cards with friends and family.

Besides all this, Apple has taken an incremented step by introducing the concept of app clip codes. These codes are more like QR codes that can help the user to scan the code and start using it right away.

Better functionality better revenues

Since its inception, Apple has always made efforts in bringing something new for its users that can help them to enrich their experience and to make things simpler. But with this new advent, it promises to help many businesses to grow by enhancing their visibility on the digital platform. Having such kind on mini apps help them to perform better and to stand out of the crowded app stores.
So let’s see how these mini-apps can help you in generating better revenue :

  • With app clips, the customer need not stand in a queue or leave a shop without buying anything. They can launch an app clip and can pay for the grocery or any other item they want to procure from your store.
  • QR codes can help customers to place orders and make payments faster.
  • With easy to use apps, you need not convince customers to download the app to experience its functionality. Those who are in digital business knows how difficult is it to convince someone to download the app leave behind generating business.
  • With robust features and speed, not only you can enhance the visibility of your business but can integrate the functionality to make it reach across your customers.
  • These app clips have helped many people as it already has such amazing features that you need not worry about enhancing your app’s functionality. All you need to do is to integrate the app clip feature with your company’s app correctly.

Businesses that can do wonders with the help of App clips

    • Financial institutions: In these times, where everyone wants to go contactless, financial institutions can benefit from these app clips to a great extent. They can provide their customers quick in and out financial solutions without putting them in the hassle of downloading and registering the full-fledged app. Many small scale businesses are making good money by using this new out of the box iOS 14 feature.
    • Retail industry: Be it grocery shopping or any other non-essential item, no one wants to stand in a long queue, especially in the times of social distancing. With the help of app click QR codes and NFC tags, one can easily make the payments without getting into trouble of waiting for their turn.
    • Food ordering: App clips are here to solve all your problems. One can use QR codes to order and pay for food bills to ensure contactless and hassles free services.
  • Rental vehicle industry: With such easy access and payment options, rental vehicle industry can make generate better revenues. App clips can give easy access to riders to book for the rides, and at the same time, the NFC tags can help customers to pay bills without wasting much time and efforts.
  • Entertainment industry: App clips can enable the entertainment and media industry to provide plenty of offers to their customers. From booking tickets instantly with the help of NFC tags and QR codes to ordering a meal at the interval, everything can be done within seconds if you have access to app clop in your phone.
  • Digital industry: App clips can help to save a reasonable amount of space on your gadgets. Employees can use various apps without worrying about and exhausting the storage space.

We are sure that by now you must be convinced that how crucial are these app clips for the future of your business. But it is imperative to be equally involved with your partner iPhone application development company to ensure that user gets such amazing experience using these app clips that they are forced to download the full version without any qualms, as revenue of many businesses are dependent on the same. If integrated in the right manner, it can do wonders to your business as it can save time and can make customer interaction hassle-free but if not handled in an appropriate way it can just do the opposite in no time.
To conclude, we would say that looking at the way people are hesitant to go out in this pandemic these app clips are the blessing in disguise for both customers as well as the businesses. A solution like this will help to ensure that businesses don’t get affected by people opting for contactless options. App clips in every way will help even those who are not tech-savvy and are hesitant to install random apps. Such a quick solution will solve their purpose and at the same time will help your business to grow.



With Robust Business Solutions CEO of enActeServices, Vivek Ahuja Has Widely Lauded Legacy of Success: GoodFirms


With Robust Business Solutions CEO of enActeServices, Vivek Ahuja Has Widely Lauded Legacy of Success: GoodFirms

Incorporated in 2014, enAct eServices is a leading digital solutions provider based in Punjab, India. It is a collaboration of a young and enthusiastic group of mobile strategists, Web and App designers, PHP developers, and highly motivated business developers. The team dedicatedly helps companies of all sizes leverage the exciting and dynamic world of application development and solution consultation. Moreover, the organization has an impressive bunch of avid beavers who do not believe in conservative wisdom and always think out-of-the-box. The group is focused on building mobile apps that deliver seamless user-interface to the end-users.

The expert at the company caters to the clients with services such as mobile apps, Ecommerce shopping portals using the latest CMS & Framework, and creating websites from scratch in core PHP with quality. The professionals also help the clients to reach out to their audience in the most efficient way.

The team believes that each digital touch-point with a ‘wow-factor’ provides an opportunity to build meaningful interactions and create a connection with the audience. Ergo, the company’s goal is to cater to all clients with the most fruitful discussion regarding their projects. They provide top-quality technological solutions that guarantee that clients’ products become highly competitive and valuable in their respective industries.

enActeServices’ mission is to help the clients achieve significant business growth using their expertise to create long-lasting IT solutions and sustain a healthy relationship with them. With 9+ years of experience, the professionals are successful in increasing project predictability, which is around 105 and has accomplished 100+ unique projects for global clients

Recently, GoodFirms had a conversation with Vivek Ahuja, the CEO of enActeServices, in which he described his journey as a CEO and the company’s success with its production services. As a CEO, Vivek’s primary responsibility is to help the clients solve their business challenges by using innovative technologies and flexible working styles. He also oversees corporate and financial development aspects, helps the team by leading the decision-making process, and contributes to developing strategies that boost sales.

Further, talking more about enActeServices, Vivek describes the idea behind the inception of the company, which was basically to help the businesses succeed using the team’s capabilities to develop the top-notch software solutions adding value to the clients’ businesses. Moreover, he proudly mentions that the main intention is to provide quality service offerings to global clients at affordable prices.

Adding more to it, Vivek explains, “We have the chance to take all of our learnings to prove that we can flourish in India and help service seekers.” The CEO of enActeServices also describes the flourishing services provided by the expert professionals to the clients of different verticals and in different regions. To start with, he mentions that the groups of expert app developers’ team equip clients with feature-rich apps, which results in their business growth and also helps them expand their business boundaries. enActeServices holds a team of professional developers ready to build customized mobile apps that can engage clients’ target audiences.

The in-house team of expert developers is well-versed in building customer-centric apps for iPhone and iPad. Moreover, the developers hold expertise in varied technologies like Swift, Objective C, and XCode. Right from doing market research to using the app into the market, the app development unit takes care of the minutest thing in the entire development process and strives to give the clients the best possible solutions.

Besides this, the company doesn’t outsource the code to any third-party developers. The professional app developers write the entire app code from scratch. The app developers’ team also makes sure that the apps run through different real-life scenarios and are bug-free. Thus, creating an appealing user-interface that captivates the clients’ users with engaging user experience would soon bequeath enActeServices as one of the top mobile app development companies in IndiaGoodFirms.

The review below is confirming the robust app solutions developed at enActeServices.

enActeServices also caters to its clients with the best web development solutions and services. The company holds a team of professional web developers who are well-acquainted with the latest tools and their usage to build customer-centric and sales-oriented web solutions.

The web developers follow the latest market standards and design tools to create engaging websites that drive clients’ intended audiences and improve overall conversions. Moreover, the team understands the importance of having an online presence and ensures that the clients’ website has all the necessary elements to captivate its users. Thus, building SEO friendly and mobile-responsive websites would soon endow enActeServices as one of the top web development companies at GoodFirms.

Thus, having read the excerpt from the conversation between VivekAhuja and the interviewer, one can also go through the comprehensive interview at GoodFirms

About GoodFirms

Washington, D.C. based GoodFirms is a maverick B2B research and reviews company that helps in finding web development and mobile development agencies rendering best services to its customers. GoodFirms’ extensive research process ranks the companies, boosts their online reputation and helps service seekers pick the right technology partner that meets their business needs.

About the Author

Anna Stark is presently working as a Content Writer with GoodFirms – Washington D.C. based B2B Research Company, which bridges the gap between service seekers and service providers. Anna’s current role lingers her to shape every company’s performance and critical attributes into words. She firmly believes in the magic of words and equips new strategies that work, always in with ideas, something new to carve, and something original to decorate the firm’s identity.



How Online Grocery Marketplaces Are Empowering Small Businesses


How Online Grocery Marketplaces Are Empowering Small Businesses

India is amongst one of those economies across the world where E-commerce is spreading its wings like never before. Earlier, there were only a few segments that used to enjoy making profits online, but with changing technology and smart phones in every hand, people have started ordering even the groceries from the online market place. According to the statistic, the E-commerce industry in India is growing at a rate of 51%. The beauty of E-commerce is that it is not restricted to any particular business vertical but is open for every segment.

The ongoing Covid-19 pandemic has a positive impact in boosting the sales of online grocery market places as people fear to step out of home and find it convenient to order whatever they want from the portal at no extra cost. However, the trend of shopping groceries online may have been elevated in the pandemic, but it is here to stay even after the situation gets normal. No one wants to take the hassle of going to the market and standing in a long queue to pay bills, especially now when they know that everything they want is just a click away. Therefore the need of Developing an App that is suiting all the requirements of the users arises.

This kind of shopping is favorable for both sellers as well as buyers. It can help to boost the sales of small scale businesses which otherwise gets lost in the herd of big retail stores. Here, they get a genuine chance to impress their customers by the quality of their product and not by the kind of infrastructure they use. In this article, we will explore how these online grocery stores can help to empower small scale business setups. But before that, let us have a look at the most common business models these businesses follow while going online.

Online business models

    • Inventory Model: This model is not for everyone but only for those who can afford to sell their products at their portal or app.
    • Market place Model: This is the most used and convenient business model that allows small retailers and businesses to sell their products and services on someone else’s platform on a profit-sharing basis.

  • Hybrid Model: This is the blend of both the models where a retailer can sell its products at its own as well as someone else’s platform on profit sharing or rental basis

The market place model is the best amongst all three models as it gives a chance to small retailers by providing them with a platform to showcase their products and services. Also, the owner of the market place has no headache of maintaining inventory and shipping groceries. Thus, it is a win-win situation for both retailers and the market place owner.

How does this online market work?

The income of market place owners entirely depends on the sales of the grocery retailers enlisted on the platform. When a customer places their order, he pays for the same to the market place owner. The owner keeps a certain percentage of the amount as his commission and transfers the rest to the retailer.

Other sources of income

Apart from the commission from the retailers, the online grocery market place owners have some different ways to generate revenue.

  • Monthly or yearly subscriptions to the customers under which they can get good discounts and deals.
  • Paid ads
  • Featured content
  • Helping research firms by providing them with customer data

Factors leading to the success of the online market place

The online grocery market place has not achieved success overnight, it has taken years and a pandemic to convince customers that there is a hassle-free way of shopping and procuring things.
Here, we have enlisted the factors that have led to this massive success and are continuing to empower small scale businesses.

• The ease of access to customers: The traditional way of shopping involved going to the market and walking down the aisles to look for the product one wants. But now with online grocery stores, one can explore hundreds of options while sitting at home. However, it is imperative to provide ease of discovery at the portals. The search engines of these portals must be strong enough to display the results in a blink of an eye. Long navigation time may annoy the customer, and he may shift to some other online market place to look for the products he wants. The portals providing such ease are succeeding to ensure that all the vendors associated with them earn their share of profit.

• Features like a shopping cart: Unlike other e-commerce portals, the grocery marketplace may not have an option of the wish list but has ease of accessing shopping cart. These online market places have made it easy to add or remove any item, making shopping at a phone or computer a real-time experience

• Displaying products: Another feature that helps in empowering businesses is the UI interface, which implies the display of the products. Customers usually buy what looks good to their eyes, a similar concept applies in online shopping as well. The well placed and organized product triggers the mind of a customer and prompts them to add the same in their cart. Categorization, simplification, organization, and the quality of display pictures of products is imperative for every small scale vendor to uplift their sale.

• Ease of delivery: Another factor that has led to the success of online grocery marketing is the ease of delivery at no extra cost. Customers opt for vendors with reliable, quick, and convenient delivery. Any mishandling of deliveries may lead to the loss of a customer. Every small scale vendor needs to ensure that the items are well packed and delivered at the doorsteps of the customer without any damage.

• Ease of payment: Many small scale grocery store owners lose their sales because they don’t accept plastic money. However, with online grocery shopping customer gets the ease of payment. They can pay through credit, debit cards, or through various payment gateways. Also, those who don’t want to pay online can opt for cash on delivery mode of payment. Such flexibility in payment builds the confidence of customers to shop from the online grocery market place.

• Reputation: Last but not least, for vendors, it is of utmost importance to collaborate with the market place that has a good reputation. The recognition of your brand in the market largely depends on the market place reputation. Similarly, the grocery online market place owner must allow only those vendors who have a brand name and are keen to provide quality services to the clients. Allowing any such vendor who fails to deliver as promised may put the reputation of the market place and other vendors at stake. The success of the online grocery market place and small business vendors are interdependent, thus each one of them must not do anything to harm the brand name of the other.

To sum up, with, we would say that with a constant increase in FDI and technological advancement, online shopping is not going to sit back anytime sooner. Thus, if used appropriately, every small scale business owner can make money and empower their business with the help of these online market places.